23 Sep

5 Ways To Show That You Prioritize Employee Morale

Posted in Synergy Suggestions on 23.09.15 by John Meloche

Woman wearing a headset working at customer supportOver the past couple of days, the Synergy Marketing Blog has been focused on the concept of appreciating customers. It wasn’t the first time we’ve covered this topic and it certainly won’t be the last. We are in the business of saying “thank you” to customers, as our amazing promotional products are most often used as methods of showing gratitude. It should go without saying that it’s important to show the people who support your business how much they mean to you.

On Grasshopper.com, Emma Siemasko states that your customers aren’t the only ones who deserve to receive signs of your appreciation. “It’s not the products, services, and profits that make a company great — it’s the people who make them happen,” she writes, “Your employees are the ones who boost your marketing, talk to customers, and balance your books, but they don’t always feel appreciated.”

Making employees feel valued is a key component to any successful business. Especially when the team members are the ones who are in direct communication with the employees, it’s important to have them be proud members of the organization. Boosting employee morale, it can be argued, should be on the top of the priority lists of all business owners. Is it on the top of yours?

Here are five ways to show that you prioritize employee morale:

1. Make it a point to express thanks often. The easiest and most obvious way to show your team that they matter to you is tell them whenever it’s appropriate. Siemasko writes that this can be done face-to-face, through emails or handwritten cards. Just know that the more you show your appreciation, the more your employees will feel valued. This can go a long way in ensuring that they remain productive.

2. Give your team some time off. No matter how much people love their jobs, they love spending time with their families even more. You can ensure that you have a happy staff by allowing them a little extra time to be with their loved ones now and again. “You can’t add more hours to the day, but you can give an extra day (or afternoon) off to someone whose work has been exemplary,” suggests Margaret Littman on Entrepreneur.com.

3. Throw a party or take them to lunch. Who doesn’t enjoy a party? It’s hard to go wrong with free food and drinks. And if you’re looking to show that you care about the morale in your office, you’ll splurge on a nice restaurant or caterer once in a while. “Give employees a chance to unwind, and remember that genuine expressions of appreciation are more powerful than kegs of beer,” advises Siemasko.

4. Offer up your parking spot. Many business owners have the luxury of getting top choice parking spots. Many of their employees wish they had such parking spaces. Perhaps, you can offer your spot for a week as an incentive for your top producing employees. As an alternative, “if most of your staff takes public transportation choose a transit pass for the employee of the month,” recommends Littman.

5. Celebrate milestones. “Your employees’ lives are full of big moments, both inside and outside of work,” reminds Siemasko, “Taking the time to acknowledge and celebrate them can go a long way.” She goes on to point out that there is no shortage of milestones that you can acknowledge. Birthdays are the most obvious. But celebrating work anniversaries and other accomplishments such as marriages, moves and the births of children are also very worthwhile.

Be sure to check back for tomorrow’s blog as we continue to explore this topic. And don’t forget one of the most tried-and-true ways to boost employee morale in history – giving them free promotional gifts. To order yours, call Synergy Marketing at 1-877-748-9884!

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