15 Feb

Considering The Promo Gift Standpoints

Posted in Promotional Products on 15.02.13 by John Meloche

It’s all about promotional gifts this week. Okay, let’s be honest, at Synergy Marketing, it’s ALWAYS about promotional gifts. But as our blog has made clear over the past several days, using promo gifts in tandem with a sound marketing strategy is the best way to ensure that your company is able to increase its client base. Using promo gifts to your advantage can be a big part of your company’s success.

TheFreeLibrary.com agrees that promotional gifts offer a “creative and catchy way to bring attention to your business.” The site also agrees with our series of blogs this week in that it insists that choosing the best promotional items for your promotional plans is an important first step to take. Do some research, implores the website.

By doing so, you’ll not only choose the right gifts to promote your brand, but you will also discover the best distribution techniques. Thankfully, TheFreeLibrary.com offers up some tips on how to do all of this properly. We must say, once a thorough read through of this week’s series of blogs is complete, you’ll be a promotional gift-giving wizard! Now to the tips.

When it comes to handing out promo gifts, “it is important to look at it from the standpoint of a business owner and a consumer,” reads the website. Let’s look at it from the standpoint of the business owner first, shall we? You want to consider affordable promotional items that will have your business name, logo or slogan prominently displayed.

We’ve always felt, here at Synergy, that one of the greatest benefits of our products to the business owner is that they are far less expensive than traditional modes of advertising. Try running an ad in a magazine or getting a commercial on television for the same cost of an order of promotional gifts. It’s not likely to happen.

Now let’s look at things from the standpoint of a consumer. As TheFreeLibrary.com points out, “it is important to choose promotional items that consumers want. Promotional items can turn into more of a hassle than anything else when no one wants them.” This is why our reps, here at Synergy, always consider the usefulness of the gifts they recommend to their clients.

“So which promotional items are the best for your business?” asks the website. At Synergy Marketing, you can choose from pens, mugs, water bottles, key chains, knives, tools, hats, sunglasses, flashlights, calendars and so much more! We have desk top items, automotive gifts, sports items and even fashion selections as options. To make the best choice possible, we recommend speaking to one of our friendly and experienced sales reps. Simply call us up at 1-877-948-9884 to speak to one today!

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