16 Jul

Inspiring Teamwork To Grow Your Company’s Success

Posted in Small Business Advertising on 16.07.15 by John Meloche

Image of business partners making pile of hands at meetingCompetition in the workplace can be a very healthy thing. At the same time, it can be detrimental to your business. The last thing you want is to alienate any of your employees by making them feel inadequate. In yesterday’s blog, we pointed out that creating teams as opposed to setting up individual challenges is probably best. At least, this is what Marilee B. Sprenger of Dummies.com firmly believes.

“Direct competition, or competition between two individuals, can be destructive — if there can be only one winner, then there is always a loser,” she writes, “Too much competition within the workplace can lead to lower productivity, hard feelings, and a loss of focus. Anger and even hostility can arise to a point where people or teams won’t accept others’ ideas. As a leader, you need to carefully oversee competitive situations.”

So how can you create friendly competition in the workplace that serves to inspire and not demotivate? It’s all about inspiring teamwork. As mentioned, pitting people against each other works best when they have team members to encourage them along the way. That way, there are people who may share in the joy of victory. Hopefully, implementing such forms of competition will inspire all of those who take part.

“Structure the competition so people are rewarded for helping each other, or at least don’t profit from making other people fail,” insists GainesvilleBizReport.com, “For example, if a real estate firm holds a competition between agents, it might cause the agents to poach each other’s clients to secure the most sales for themselves. But, if the competition is structured to achieve a team-wide sales goal it will encourage agents to help each other sell.”

Another good way to inspire teamwork in your office is to create a competition against your actual competitors. After all, those are the people who you really want to be better than. Take a look at what your competition is doing and offer rewards to the members of your staff who are able to produce better results. GainesvilleBizReport.com explains how judging your team against your industry competitors can help to bring about improved results.

“Competitions against a market competitor or an important deadline can also be very successful,” reads the website, “Trying to win away a big client from a direct competitor, or beating them to the marketplace with a new product, has long been the kind of competition that can foster massive motivation throughout an entire organization. Two great examples would be competition between Coke and Pepsi or between Microsoft and Apple.”

Sara Angeles of Business News Daily suggests that you set up your own fantasy sports league in your office to create the type of friendly competition that encourages good teamwork. “Players earn points for everything they do,” she explains, “For example, a rep might earn points for increasing pipeline or for every deal they close. Results are shared at online leaderboards and dashboards, visible to everyone in the company.”

As we mentioned yesterday, the end result of any competition should be a prize. Now, while creating competitions within your office can both inspire teamwork and boost productivity, it’s important that your employees be rewarded for their efforts. At Synergy Marketing, we offer a wide array of promotional gifts that can work perfectly as rewards for your team. For more information, or to place your order, simply give us a call at 1-877-748-9884!

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