04 Aug

5 Poké-Marketing Techniques You Should Be Using

Posted in News, Small Business Advertising on 04.08.16 by John Meloche

Yesterday we talked about the rise of Poké-marketing and how Pokemon Go has made its way into the business scene. As mentioned before, strategies are now being developed around the game. With that being said, what can you do to capitalize on this poké-demand? Here are 5 ways to use Pokémon Go to attract customers:

  1. Offer Free WiFi. Probably the easiest thing you can offer to lure those Pokémon trainers. Data, or a lack thereof, is becoming a huge issue for Pokémon Go players. So why not help those people out with some free WiFi. You’re making it easier to enjoy the game they’re addicted to, and that’s all happening in your store. That should boast good results for your company.
  2. Provide Discounts to Trainers. Pokémon Go trainers have different levels. As players catch ’em all, they level up, with the max level being level 40. What you should do is offer discounts to the different levels of trainers. For example, anyone from levels 1-10 gets 5% off, 11-20 gets 10% off, etc. This shows your support for the game and the players. Hardcore Pokémon Go players will notice this and will surely take advantage of these discounts.
  3. Provide Discounts/Gifts to Teams. Yes, there are teams. Once a player reaches level 5 they can choose to join one of three teams: Team Instinct, Team Mystic, or Team Valor. Providing discounts or gifts to different teams is a great way to attract more customers to your store. Again these promotions are a symbol of support for the players in addition to being a great incentivizing tool for Pokémon Go trainers.
  4. Pokémon Go Themed Advertising. We also talked about this yesterday. Pokémon Go is such a trendy topic right now. If you put it on anything, people will notice it and become interested in it. This is a great way to promote brand recognition and brand remembrance. People will take notice to witty Pokémon Go campaigns and will keep your brand in mind whenever anything related to Pokémon Go pops up.
  5. Lure Modules. This could be the most effective tactic. In the game there are places called PokéStops, where players can collect eggs and other items. They’re likely to be located around your store. What you can do is place an item called a lure module on these PokéStops. These lure modules will then attract wild Pokémon and as a result will bring real people as well. So what you can do is get a Pokémon Go account and buy some of these lure modules. Just to clarify, you have to buy the lure modules with real money. Then place them at the Pokéstop near you and see the Pokémon and people roll in.

 

When something as big as Pokémon Go pops up, you have to find ways to adapt to it. This is just another trend that will eventually pass, but while it’s at its peak right now, might as well take advantage of it. Poké-marketing is an extremely effective and efficient means of bringing in business and capitalizing on current trends. So if you use Poké-marketing, people will surely Pokéstop and shop in your store.

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05 Jul

The Declining Effectiveness of the TV

Posted in Social Media, Synergy Suggestions on 05.07.16 by John Meloche

Over the past couple of weeks, we’ve touched upon social commerce and the amplified importance of social media for businesses. We discussed how strategic social media can be when it comes to advertising. Not only that but we mentioned how it can allow your business to be more efficient with its spending. With this in mind, we’re looking at another big advertising medium: the TV.

TV advertising has always been used and has long be known as the most effective advertising medium. Its mass reach hasn’t ever been matched, until now. The effectiveness of TV advertising is definitely declining. It all starts with the deteriorating TV audience. Streaming media platforms such as Netflix, Crave, etc., play a large role in the dwindling TV audience. Alexis Kleinman, from the Huffington Post, wrote about the impact Netflix and other video on demand services have on the TV. She wrote that in the US, there was a 40% decline in TV ratings during the third and fourth quarters of 2014 and it’s all a result of people spending more time watching streaming TV online.

The TV was once a famed place for advertisements, however, times have changed and new trends have brought forth new norms and more reliable and effective advertising mediums. There are serious concerns about the mass reach TV ads offer. TV’s competitive advantage as an advertising medium is fading and it’s now becoming more ideal to pursue different advertising options. We have a rapidly changing business world and it appears as though the TV just can’t catch up.

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29 Jun

The Business Landscape Of 2016

Posted in Small Business Advertising on 29.06.16 by John Meloche

A few blogs ago, we talked about the modern business world today vis a vis social commerce. This is just one of the many hot trends present in today’s marketplace. So let’s look at some other notable trends in today’s business landscape.

  • Skewed Demographics. Baby boomers have always dominated the marketplace, however with their increased age their market force is declining. That being said these boomers are still outnumbering their youth counterparts, providing a skewed age pyramid. This still leaves a debate for how impactful the baby boomer demographic will be. A cohort of their size will surely remain prominent even after their departure from the marketplace. The Baby Boomer cohort will certainly provide more opportunities for elderly care, pharmaceuticals, etc.
  • Social Commerce. We touched on this before, but it’s so important that we have to bring it up again. Social media is a hub for mass communication. In today’s world, it would be much easier to reach a teenager over social media than anything else. In addition to offering maximum reach, numerous social media platforms provide specialized advertising programs that essentially allow you to advertise to exactly the person you want to target. It’s actually amazing how effective this advertising may be and it will only continue to impress.
  • Diversified Advertising. When you mention social commerce, it’s hard to neglect the effectiveness of online advertising. This in turn may create questions surrounding our traditional advertising platforms such as the television. We’ve relied on TV commercials for ever. However there is a change occurring and the TV may not be a part of it. With the rise of streaming media platforms such as Netflix, Crave, Shomi, etc., there’s no doubt TV ratings have taken a fall. A piece by Mike Vago from avclub.com discusses how even the Cabletelevision Advertising Bureau has admitted that the audience for live TV is dropping at a rate of roughly 10% per year. Television ads are used for mass advertising, however with a dwindling audience, it may be ideal to start looking for new advertising mediums.

The business world of 2016 is dynamic; trends are starting and ending every day. However these trends are here to stay. This market is not synonymous with ones we’ve seen 30,20, or even 10 years ago. So if you want to succeed today, you may need to abandon traditional business proceedings and lose that old school mindset.

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29 Jan

3 More Sound Solutions For Growing Your Business

Posted in Small Business Advertising, Synergy Suggestions on 29.01.16 by John Meloche

Concept of growth of a companyIn yesterday’s blog, we revisited that ever-popular topic of growing your business. At Synergy Marketing, we specialize in low-cost solutions for business growth. Our cost-effective promo gifts, of course, are prime examples. However, our blog is also adept at listing a number of budget-conscious solutions to taking companies to the next level. Let’s pick up where we left off yesterday, shall we?

Here are three more sound solutions for growing your business:

1. Add value to the lives of your customers. People don’t just want to go home with good products. Sure, getting a quality product is the initial objective when selecting an item to buy. But people also enjoy knowing that they can depend on certain brands to solve their problems. This is where developing strong relationships come into play. It’s important that you know what your customers need and how your company can meet those needs. This is how you add value.

“Providing value in the lives of your customers is extremely important when thinking about creating lasting business success,” says Matt Mayberry on Entrepreneur.com, “If you are not changing or adding extreme value to your customers’ lives, your business will hit ‘stall mode’ very quickly. The stall mode is when you truly believe you are doing everything right and working extremely hard, but the results and success aren’t present to show for it.”

2. Take time to address your emotional state. In all of the lists of tips that we’ve provided over the years, we sometimes forget to address the mental and emotional impact of assuming the role of business owner. That isn’t done purposely, as we know just how tough a grind it can be to be so focused on business all the time. One way to help improve things at your company is to take time to improve your own state of emotions.

“Take a few moments to assess the day’s emotional challenges,” insists the Reader’s Digest website, “Almost as important as your to-do list is a ‘be prepared for’ list. Inventory the tough phone calls, boring meetings, challenging customers, frustrating red tape, infuriating rush-hour drives, droning detail work, and other challenges you may face.”

3. Make customer service your top priority. We’ve said quite a lot about providing high-quality products over our past few blogs. And there will always be a lot of emphasis placed on product quality. That should go without saying. However, it’s also a well-known fact that it doesn’t matter how good your products are, if your customers are unhappy with your service, they will not likely return to your place of business.

“It boggles my mind when I see a business pay more attention to what they think is right rather than to what the customer has to say,” reveals Mayberry, “Listen, we all make mistakes and some of the best business people fall into this category as well. If a customer isn’t satisfied or happy, you have to do everything in your power to make that customer happy…Even if your customer was the one who was wrong, take the initiative to fix things and correct them immediately.”

Synergy Marketing’s promo gifts are well known for helping business owners to grow their businesses. Don’t forget to place your order for the promo gift of your choice by calling us at 1-877-748-9884 between 9am to 5pm EST or by emailing us at info@gosynergygo.com!

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28 Jan

3 Ways To Foster Your Company’s Growth

Posted in Small Business Advertising, Synergy Suggestions on 28.01.16 by John Meloche

business woman happy with her growth and success - isolated over a white backgroundOkay, so January is just about over. How are your New Year’s Resolutions coming along? If your 2016 hasn’t quite gotten off to the start you were hoping for, here’s something you should keep in mind: there’s no time limit to making your dreams come true! Of course, it’s always good to set deadlines. But when those deadlines pass, it only means that new plans should be put in place to take your company in a new direction.

Have you tried out some strategies that haven’t worked? If so, you’re not alone. Running a business is tough. All business owners of all sizes know that. This is why Synergy Marketing is so intent on providing entrepreneurs all across Canada with the means to grow their businesses in cost-effective ways. If you checked out yesterday’s blog, you’ll know exactly why it’s a good idea to choose us.

But what else can you do to foster your company’s growth? Here are three ideas:

1. Remember that you can never stop learning. Most business owners consider themselves experts in their fields. And there’s nothing wrong with that. Having confidence is important in your role. However, it’s also important to know that the old “you can’t teach an old dog new tricks” adage is a sham. That’s not to say that you’re an “old dog”! It’s just meant to communicate that you should always be trying to learn more about your industry.

“No matter what category your business happens to fall in, one thing is necessary in order for you to provide your customers extreme value: to make the commitment to continuously learn and study what’s ‘hot’ in your field,” writes Matt Mayberry on Entrepreneur.com, “If you spend an hour a day to learn about and research your field, you will instantly start to set yourself apart from your competition.”

2. Write two to-do lists. This particular piece of advice comes courtesy of Reader’s Digest. Most people have to-do lists to keep them on track with all of the things they have to do each day. This is an especially important task for the busy business owner. But why write two to-do lists per day? According to the publication’s website, each list is categorized by the priority ranking of the tasks that are required of you to complete.

“The first should contain everything that you need to get done soon,” Reader’s Digest explains, “It should be a comprehensive list of short-, medium-, and long-term projects and work, and you should constantly adjust it. The second to-do list should be what you can reasonably expect to get done today, and today only.”

3. Strive to offer unbeatable products and services. In case you haven’t already been able to tell, Synergy Marketing prides itself on its high-quality products and top-notch customer service. We know that these two traits are the markings of a successful brand. Take note of the products that your customers seem to enjoy and the ones that aren’t so popular. Accept feedback about your customer service practices. With all of this in mind, make necessary changes.

Mayberry agrees that this is how you help to make your company one of the best around. “One of the quickest ways to set you apart from the competition is to provide your customers with high-quality products at the same price as your competitors,” he believes, “Quality is everything when it comes to growing your business. Spend the time to plan, organize and deliver top-notch quality products/services in everything you do.”

Be sure to check back for tomorrow’s blog as we continue to provide sound solutions for growing your business. And don’t forget that to place your order for the promo gift of your choice, you can call Synergy Marketing at 1-877-748-9884 between 9am to 5pm EST or email us at info@gosynergygo.com!

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10 Jul

3 More Ways To Supersize Sales This Summer

Posted in Small Business Advertising, Synergy Suggestions on 10.07.15 by John Meloche

Girl jumping beside summer sale cloud on white sandYou’d like to increase your sales, wouldn’t you? Have you been stuck without an ideal idea for how to boost your sales? Well, in case you haven’t yet checked it out, you may want to give yesterday’s blog a good read. It contains some sweet summertime marketing ideas that may just be what you need to increase your sales over the next few months. In today’s blog, we’ll go ahead and add to that list of ideas. So be sure to read all of this one too!

Here are three more ways to supersize sales this summer:

1. Go to summertime events. Yesterday, we encouraged our readers to host their own events and sponsor as many others as they could this summer. Being where people are bound to be, this summer, is sure to help you get noticed a lot more. However, even when you’re not sponsoring or hosting an event, you should still find time to attend others. Be sure to show up with your promotional gifts and you’re bound to make some new friends who you can turn into customers.

“The summer season yields a number of events that occur in communities across the country such as festivals, concerts, and holiday celebrations,” reminds Victoria Vessella on Business2Community.com, “Locals and tourists alike are in attendance at these events, thus presenting an array of current and potential customers to connect with. Furthermore, in some cases the media is present at events that are worthy of receiving coverage.”

2. Increase your social media use. This past Tuesday, we blogged about some great ways that you can increase your popularity using such social networking platforms as Facebook and Twitter. You may want to go ahead and give that blog a once over as well. Being interactive with others is a great way to spark interest in your brand without ever having to leave the comfort of your home or office.

On PsPrint.com, Brian Morris suggests that you take things one step further by starting up a social media ticket sweepstakes. “Host a social media ticket giveaway sweepstakes in which people can enter by following your liking you and by encouraging others to do so as well,” he suggests, “It’s a great way to get more followers for future promotions. Theme parks, water parks, baseball games, concerts and other events are perfect ticket giveaways.”

3. Hang a banner outside. As we’ve mentioned a few times, when the weather is nice, people come outdoors. So it can’t hurt to do something that is bound to attract all of those extra eyes to your business. Morris recommends setting up an outdoor banner somewhere that people will see it. Be sure to find a fairly busy location that isn’t too far from your place of business. That way, people will be more likely to seek you out.

“Strategically placed outdoor banners – near busy intersections, festivals and shopping districts, for example – can put your sales promotions and brand name in front of thousands of people for cheap,” he writes. With your banner attracting more people to your store, you will be given some great opportunities to hand out your promotional gifts. As we’ve detailed earlier this week, they work wonders in making great impressions.

“Give away a cool summer gift to customers who spend a certain dollar amount,” advises Morris, “The extra incentive can drive customers to you instead of your competitors.” He goes on to write that summer-themed promotional items would work really well this time of year. Of course, Synergy Marketing can provide you with all of the summer-themed promo gifts that you need. Simply call us at 1-877-748-9884!

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09 Jul

3 Sweet Summertime Marketing Ideas

Posted in Small Business Advertising, Synergy Suggestions on 09.07.15 by John Meloche

PrintWhen the summertime comes – and it’s here! – there are plenty of opportunities to promote your business in new and interesting ways. As we’ve blogged about a number of times in the past, the summer encourages more people to come out of their homes. But that doesn’t necessarily mean that they plan on paying your place of business any visits. That is, of course, unless you find great ways to entice them.

Here are three sweet summertime marketing ideas:

1. Partner up with other businesses. Surely, this is an advertising strategy that can work all year round. But, remember that more people are likely to be out and about when the weather is nice. Therefore, if you have partnered up with another business that you’re not competing with, you will double your chances of having customers learn about you. Offer to promote other businesses in return for their referrals of your brand.

On PsPrint.com, this marketing strategy comes highly recommended. “You can partner with non-competing businesses to put together attractive packages that offer customers discounts but ensure you and your partners profit,” writes Brian Morris, “Dinner, movie, spa hotel package, anyone?” He also recommends that you extend your partnerships to sponsoring popular events that take place throughout the summer. It can’t hurt get noticed at all the festivals and concerts.

2. Host a summertime event. In addition to sponsoring other events, why not host one of your own? Throw a summer party on the grounds of your business to give people opportunities to check out what you have to offer. At the very least, they will become aware of where you are located and may just develop an interest in returning long after the party is done. However, as Victoria Vessella points out on Business2Community.com, you have to plan your party intelligently.

“In order for your event to be successful, make sure the event includes elements that will make customers want to attend,” she writes, “Be especially conscious of those customers who cannot travel during the summer for one reason or another and therefore are craving downtime. Attendees will leave your event satisfied if they have been provided with ample food and drink and the opportunity to relax with other members of the community.”

3. Offer giveaways. Clearly, this tip is right up Synergy Marketing’s alley. As we highlighted in yesterday’s blog, promo gifts have been proven to benefit the businesses that give them out. When you offer customers something for free, they are lot more likely to want to come back to visit you again. Not only do promo gifts make excellent “thank yous”, but they provide incentives to people to keep doing business with you.

“Consumers become more attracted to your business and less attracted to your competition when they have the possibility of receiving something for free,” believes Vessella. “Giveaway items can include your company’s staple products, seasonal items (such as beach towels, flip flops, or sunscreen), technology devices (such as a tablet), gift cards to non-competing businesses, or other items branded with your company’s logo.”

You do know, of course, where the best place to buy your promotional products from is, right? At Synergy Marketing, we offer high-quality products that are known for helping Canadian business owners grow their reach and improve their brand images. We have a wide selection of promo gifts to choose from. Be sure to check them out on our website and then give us a call at 1-877-748-9884 to place your order!

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19 May

Examining The Importance Of Email Marketing

Posted in News, Social Media on 19.05.15 by John Meloche

laptop emailFor many years, Synergy Marketing has had the pleasure of providing Canadian business owners with the ability to grow their brands by using promotional products as part of their advertising strategies. We’ve learned that promo gifts are not only very well received by their recipients, but that they can be handed out in conjunction with other amazing promotional concepts. Take, for example, the contest.

Promo gifts have often been used as contest prizes that encourage customers to place greater value on the relationships they have with their favourite companies. In many cases, promo gifts are used as ways to say “thank you” to customers. It’s hard to argue that there is ever a bad reason to offer your gratitude to those who have supported you. But promo gifts are also great ways to grow a client base.

This can be done by asking those who visit your place of business to subscribe to your emailing list. A customer writes down his or her name and email address and you provide that person with a gift. It’s a fair exchange that benefits both parties. Naturally, customers should be given the opportunity to unsubscribe from the list at any time. But the concept of giving away something for free in exchange for an email is an excellent way to do business.

“If you’re serious about blogging and business, you need an email list,” insists Derek Halpern on DIYthemes.com, “When you have someone’s email, you’re allowed to communicate with them when you want, how you want. And when you communicate well, you’ll see a MUCH higher response than any other mode of communication.” In 2015, there’s nothing new about email marketing. But arguably, it’s never been more important!

Halpern believes, in fact, that email marketing is a lot more powerful than social media marketing. And while the Synergy Marketing Blog has often championed the use of social media to spread the word about your brand, Halpern highlights the ways in which email marketing directly addresses specific members of your client base. He writes that the difference between emails and social media posts is that your advertising is “targeted”.

“Recently I sent out a link to my Twitter following, and that earned around 50 clicks in an hour,” he explains, “I also sent that same link to my Google Plus stream, and that earned around 75 clicks. Not great…but not bad either. However, here’s where things got interesting: When I sent out that same link to my email list (it’s about twice as large as my Twitter and Google Plus following), I received more than 1,200 clicks.”

Although Halpern admits that his email list is “twice as large” as his social media following, the fact that he received 24 times more traction with his emails is very telling. He writes that business owners should focus more heavily on their email lists. You will simply get better results, he asserts. So how do you place heavier emphasis on your emailing list? Have an email sign up form clearly displayed on your company website, he recommends.

“You can still link your social media profiles…at the bottom of your sidebar,” says Halpern, “But at the top? That’s where the email signup form belongs. And you don’t want those pesky social media icons anywhere near it because it might tank your conversion rates.” In our next blog, we’ll take an even deeper look into how managing an emailing list can help to grow your business. But don’t forget that you can always order your promotional products by calling Synergy Marketing at 1-877-748-9884!

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30 Apr

4 Things To Consider When Advertising With Promo Gifts

Posted in Promotional Products on 30.04.15 by John Meloche

golfball-logo-black-1024x1269When advertising your company, it’s important to consider a number of factors. The first should be a clear understanding of what you’re looking to accomplish. Are you looking to boost your sales? Do you want to increase traffic to your store? Do want to expand your territorial reach? Many business owners would answer “yes” to all of these questions, but it’s important to have a particular focus when planning your advertising strategies.

Using promo gifts to boost business is nothing new, by the way. In fact, promo gifts have been in use for centuries! According to the Promotional Product Professionals of Canada, “the earliest imprinted promotional product was first introduced in 1789, when George Washington used commemorative buttons in his Presidential campaign. Different from the buttons used today, these commemorative buttons were sew-on; they featured the initials GW and the words ‘Long Live the President’.”

If promo gifts were good enough for the first President of the United States, how could they not be good enough to advertise your brand? “Advertising calendars and wooden specialties all date back to the mid 1800’s; however it wasn’t until the latter part of the 19th century that a large amount of promotional products were developed and marketed,” says PPPC.

But what are the best ways to use your promo products today? Here are 4 things to consider when advertising with promo gifts:

1. Consider who you are advertising to. It’s important to remember that different businesses often have different customer bases. That means that, in some cases, certain promotional gifts are just bound to work better than others. For example, if you own an automotive repair shop, you may be best served to hand out a gift that will suit the specific needs of the customers that come to you for your expertise and help.

Key chains come to mind. And, at Synergy Marketing, we also offer fire extinguishers and escape knives. For more information, check out our Automotive section! “Before selecting a promotional item, it is essential to consider the nature of the user, his profile, and lastly the occasion of the giveaway,” says WikiHow.com, “for example if your clients are not golf lovers it would be meaningless to gift them promotional golf accessories as company gifts.”

2. Consider the occasion. Then again, golf-related promo gifts are perfect for the golf lover in your customer base. WikiHow.com also reminds us that it’s important to consider certain occasions when handing out your gifts. “Suppose your company is going to sponsor a golf tournament then the best promotional items would be anything related to golf such as golf shirts, golf accessories, golf bags and so on,” reads the site. Check out our Golf section for more information!

3. Consider the competition. What are your competitors giving to their customers? Are they using promo gifts, at all? If so, which ones? It’s no different that learning about the products and services that they offer as well as the prices that you are competing with. Providing incentives for your client base to support you includes meeting their needs in ways that other companies are not. The same can be said for your promo gifts.

4. Consider what you want your promo gifts to say. “Decide in advance what you want to be imprinted on the selected promotional item. It can be the logo, slogan, tag line or simply the name of your company,” advises WikiHow.com. This is an extremely important step as the information printed on the promo gift should serve as an excellent reminder to its recipient of how to contact you in the future.

To get your hands on the best promo products in the business, call Synergy Marketing at 1-877-748-9884!

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27 Mar

3 Smart Ways To Plan Your Promo Gift Advertising Strategy

Posted in Promotional Products on 27.03.15 by John Meloche

To hit the markWrapping up our focus on the “power of promo gifts” this week, we’d like to offer some assistance to business owners who may be looking to take advantage of our products for the first time. As PromotionalGiftsGuide.com puts it, “giving away promotional gifts just for the sake of giving something is a complete waste of money and will do nothing for your corporate image or for your profitability.”

It’s important to remember that the giving away of promo gifts should be part of an advertising strategy. What are you looking to achieve? Do you want to inspire customer loyalty? Do you wish to garner referrals? Do you want to increase sales? You can do all of the above and more as long as you are utilizing your promo gifts as part of a sound advertising plan. PromotionalGiftsGuide.com offers up some smart ways to plan your strategy. Here are three.

1. Create longer brand recall. As we’ve clearly outlined over the past week (be sure to read this week’s blog entries – they are filled with useful information about promotional products), promo gifts help for your business to be remembered a lot longer than other modes of advertising. The site encourages business owners to consider the usefulness and durability of the promo gift so that it can provide long-lasting results.

“The idea is that you want the person receiving it to remember you and your company for a long time,” reads PromotionalGiftsGuide.com, “With that in mind, you should consider gifting something that the individual is likely to use on a regular basis so they will think of you every time they use it. The item should also be durable so that the person will think of you for a longer time. Something that breaks easily will just get thrown out and will not serve this purpose.”

2. Promote your reliability. The last thing you want is to hand out cheap, useless gifts. The quality of your gift will speak to the quality of your brand. If your gift recipient can’t depend on the gift that he or she has received, its promotional power is lost. However, when you provide a high-quality gift that offers years of usefulness, it sends the message that your brand can be relied upon time and time again.

“Don’t just choose the cheapest item you can find,” warns PromotionalGiftsGuide.com, “The promotional gift you send will reflect on the image of your company and items of poor quality can damage your image. Even if you are on a tight budget you can find smaller items of good quality that you can use as your business gifts. I would advise you to first determine your budget and then look for quality items that fit within your budget.”

3. Address your clients’ needs. It’s important to keep in mind that the handing out of promo gifts should not be solely based on how the strategy can help you. How can the promo gifts help your customers? When you address that question, you will be more likely to satisfy their needs and encourage them to support your business well into the future. PromotionalGiftsGuide.com admits that this can be challenging because not all of your customers are the same.

So, the site suggests that you consider the demographics of your average customers. Take into account the average age group of your client base. Are they mostly male or female? Are there cultural differences? “Different countries and cultures have their own etiquette for buying and giving corporate gifts,” notes the site, “Better not to give a gift rather than give something that will hurt a potential client’s sentiments.”

To get the best possible promo gift to advertise your business, call Synergy Marketing at 1-877-748-9884 today!

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