11 Aug
3 Ways To Use Snapchat for Your Business
Posted in Small Business Advertising, Social Media on 11.08.16 by John Meloche
We’ve discussed how Snapchat can be valuable to a business. Most apps with a user base of over 100 million people typically tend to be of use for businesses. How do you unlock that value though? Here are 3 ways you can use Snapchat to help your business.
- Live Events. If your business is having a big event, Snapchat is a great way to broadcast it. Stories of live events are a great way to share your message and increase your publicity. Not only that but these stories are completely available to all of your followers and they won’t go away for a certain period of time. Either way this is a great way to get people excited for events as it brings forth a more authentic and exclusive view of everything going on.
- Behind the Scenes. People want to know more about your business. They want to know what your office looks like, what your employees are like, and what the office atmosphere is like. Showing everyone the fun stuff you do at the office can help you create a strong and loyal following. This is just a great way to show off the internal operations of your company to the public. The best part about this is that you can be creative with it. Creating certain events for office employees, filming birthdays, employee of the month announcements, you really can publicize your office in so many great ways!
- Contests/Promotions. Snapchat is a great place for promotion. It’s extremely easy to start fun new initiatives over the platform. So many fun campaigns have been started over Snapchat. So it’s easy to jump aboard and get your business’ name known across the forum. Not only that, but it’s a great place for contests. Posting stories about exclusive offers on products is a great way to get your name out there and generate more business.
Snapchat can be great for businesses. It’s very easy to create a loyal and engaged following for your company. The main characteristic pertaining to Snapchat is sharing. Well sharing is the main characteristic of any social media platform, but even more so for Snapchat. Snapchat helps you do something other mediums can’t do: share your internal efficiency. Snapchat, unlike other social media outlets, is an excellent means of revealing your office life and showing all the behind the scenes action of your business. That is something cherished by a lot of people and thus enables you to expand your fan base. So start snapping, make some fans and see your business grow!
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