02 Dec

Use On Demand Promotion

Posted in News, Promotional Products on 02.12.09 by John Meloche

One of today's greatest fads ? and to be fair, it is probably one that will be around for a very long time ? is the concept of ?on demand?. You know how nowadays, you don't necessarily have to be at home in front of your television to watch your favourite shows during their regularly scheduled broadcasts?

Now, with the ?on demand? feature, you can choose to view your show at a time that is convenient to you. This cable feature has grown, and continues to grow dramatically as it provides an incredible convenience to just about anyone with a busy life schedule.

At Synergy Marketing Consultants, we like to see our wealth of amazing promotional products as an ?on demand? service of its own. How so, you ask?

Well, with our many years of experience in the marketing and promotional industry, we are well aware of the many different ways that a business can choose to advertise. The thing is, with most of these avenues, the advertising takes place at a time that is not necessarily convenient for the business doing the advertising.

Take magazine ads, for example. Often, these ads get sold on a ?per month? basis. So if a business wants to advertise in a magazine, the publication may request for there to be a commitment of several months in order to secure the advertising space. Sometimes, what ends up happening is that there is no space for your advertisement until another company's agreement has run its course.

The same can be said for television commercials. While businesses may have some say in the TV shows that they advertise on, they do not necessarily know when the actual ad will run. If someone has missed it, he or she will have to ? by chance ? wait for an unknown period of time to view the commercial again.

This is not to say that TV commercials and magazine ads are not effective modes of advertising. They simply represent a company's lack of control to completely determine when they advertise their product to the public.

Our promotional items put the power in the hands of the business owner. The items are delivered to who you want, when you want. They allow for owners to carefully select the exact target market as often as they wish and for as long as they choose.

Our promo items are truly an ?on demand? service that we recommend business owners take great advantage of. They are convenient, useful and best of all, will help your business to become more ?in demand?.

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